7624610 Canadians live in 27 Fair Trade Towns
Why become a Fair Trade Town?
Becoming designated as a Fair Trade Town is a great way to unite your local population with the global community of fair trade advocates by making a commitment to support the principles of Fair Trade through ethical and sustainable purchasing choices.
Fairtrade supports 1.66 million farmers and workers in the Global South with access to fairer and more direct terms of trade, decent labour standards, and environmentally sustainable practices.
Calculate your town’s potential impact
Enter your city or town’s population to get an estimate of your potential impact.
Potential Impact: usd
Estimate shows the potential annual Fairtrade Premium that could be generated by getting your town Fair Trade designated and if every resident chose Fairtrade coffee and tea. Add in other Fairtrade products like chocolate, sugar, flowers and fruit and the impact could be so much greater. The Fairtrade Premium is paid to producers for their crops, in addition to the purchase price, and is used to improve their businesses and communities.
The Fair Trade Town designation is awarded to communities that meet five key requirements.
- A steering committee composed of active community volunteers and leadership members that will meet regularly.
- Fairtrade certified product availability throughout the town, relative to its population size.
- Public awareness events that generate education for residents and engagement for local media.
- Community support from local businesses and other community partners such as schools and universities.
- Political Support from the municipal authority by committing to sourcing Fairtrade products.
We provide all the resources you need to get your community designated as a Fair Trade Town. Download our resource kit which contains an action guide, pamphlet, requirements summary, application form and more.
If you have retailers looking to source Fairtrade brands to meet the product availability requirement, the Canadian Fairtrade Purchasing Guide 2020 is a valuable source of information.Download Kit
Materials and Resources
Fairtrade Canada has a wide range of free promotional materials available to promote fair trade at events and businesses in your community. Posters, stickers, buttons help attract attention, while infographics and fact sheets provide detailed information for those wanting more information. Business resources include window clings, shelf wobblers and coffee shop kits.Order Materials